A hands-on masterclass for photographers
Build a profile of your photography business with your speaking and writing voice with Ina Jalil. You’ll follow along and put it to work during the session, so your next email, ad, landing page, blog post, or marketing piece sounds exactly like something you’d actually say.
I TRIED IT MYSELF
"I’d never used Claude before, only ChatGPT. I followed along with Ina, and I was producing blog posts, emails and marketing copy that sounded like me — using words I’d use and leaving out the ones I wouldn’t. Reading it felt like hearing myself speak."
— Andrew Hellmich, PhotoBizX
You ask AI for a caption or an email. It responds quickly, but with phrases you’d never use and copy that could belong to any photography business.
You ask it to “sound more like me”. It tries again.
You end up writing it yourself.
Without your business details and examples of your voice, AI fills in the gaps... often and mostly badly.
Ina will help you build the missing foundation in crazy good detail!
BRING YOUR LAPTOP. DO THE WORK.
You’ll create content in your brand voice as Ina teaches.
This is a working session. Open Claude, follow Ina’s screen and create your very own content based on YOUR Brand Voice DNA for your own business in real time.
Capture what you photograph, who you serve, what you offer and the details AI needs to stop guessing.
You'll build this out by answering detailed questions inside Claude from the downloads priovided after you register.
Join the live session (or recording), and Ina will coach you through using PROJECTS in Claude based on your business profile.
This becomes the foundation for any content you create for your business after today.
And it sounds like you!
Put your foundation to work on marketing content. See how Ina approaches blog posts, emails and ongoing content.
You follow along and create your own content during the Masterclass.
This is hands-on, get in and do the work kind of training.
Register before the live masterclass and receive the BONUS Claude skill Ina built to review your photography sales conversations, whether they happened in person or over Zoom.
See what you did well, where you missed an opportunity, and what you could have said when an objection came up—so you go into your next sales session better prepared and more confident.
You qualify even if you can’t attend live.
Register beforehand, then watch the recording when it suits you.
What can it help you spot and improve?
Learn from your actual client conversations, with specific feedback you can take into your next sales session.
Use it to review recorded in-person sales (IPS) sessions or client sales calls over Zoom.
We’ll build in Claude during the live training so you can follow Ina’s steps and do the work as she teaches it.
That’s how I took the training (with a free account), even though I normally use ChatGPT.
The business information and voice guidance you create are yours.
You can adapt and use them with ChatGPT, Gemini or another tool afterwards.
Once you register, you'll get the skills (downloads to install on your Claude account) and two short setup videos.
The plan is that you arrive at the main training session with your business profile and brand voice already built.
In the training, you'll set up your project instructions and put everything to work on your content creation, emails, any writing you do for your business and sales calls.
Ina runs a pet photography business in Canberra and hosts the Pet Photographers’ Journal podcast.
PhotoBizX listeners may know her from our conversation about the consultations that helped lift her average sale from $600 to $2,800.
Ina has invested thousands of dollars and countless hours learning AI and building Apps, Skills, content, ads, marketing copy, landing pages, and more for her business.
In this masterclass, she’ll guide you as you build something incredibly useful for your business.
You’ll get lifetime access to the recording on the PhooBizX.com website and can work through it when it suits you and at your own pace.
No. You’ll build your profile around your own photography business, whatever your genre: portrait, wedding, commercial, pet, newborn, etc.
Allow approximately 2 hours. You’ll be working alongside Ina throughout. And yes, you will have the chance for Q&A.
Yes. You can email or DM Ina on Instagram with questions. I'll post any questions and Ina's replies in the Q&A area on the course page.
You can get started with a free account and stay with Claude if you like, or bring everything you create into whatever AI service you prefer.
Nothing. You keep what you have already set up and anything you create with Ina can exist alongside what you have already purchased, downloaded or created.
Get started right now!
Work alongside Ina to have your AI sounding exactly like you. You’ll have lifetime access to the session and can email Ina with questions afterwards.